Your online food shop, with 4salefood and connected to the entire 4b2b ecosystem

Orders from your store become invoices automatically

A separate invoicing product in the 4b2b ecosystem that your 4salefood food shop connects to via API. An order placed in the shop automatically triggers invoice issuing in the invoicing product — no manual export, no re-entry.

• Order → invoice automatically

  Every order from your 4salefood food shop reaches the invoicing product and generates the matching document, with customer data pulled from the checkout.

• Sync via API

  Menu items, prices and customers stay aligned between the shop and the invoicing system over API, with no double maintenance.

• Connected Stripe payments

  A card payment in the checkout automatically marks the document as paid in the invoicing product, through the ecosystem's payments integration.

• One 4b2b account

  Turn on invoicing on the same account you launched the food shop with — no separate provider, no re-onboarding.

Supplier and partner contracts, generated from your shop data

A separate contract-management product in the 4b2b ecosystem. Contracts with your ingredient suppliers, couriers or partners are generated with data pulled automatically from your 4salefood food shop and sent out for electronic signature.

• Generated from shop data

  Supplier and partner data from the shop automatically populates the document in the contracts product, with no re-entry.

• Signing and tracking

  Documents are sent for signing and their status flows back into the shared 4b2b account panel.

• Connected via API

  The store and the contracts product exchange data over API, with no manual integrations.

• On the same 4b2b account

  Turn on contracts on the account you built the store with — no separate provider.

SMS, WhatsApp and email triggered by store events

A separate notifications product in the 4b2b ecosystem. Events in your 4salefood food shop — a placed order, a confirmed payment, an order out for delivery — can automatically trigger messages over SMS, WhatsApp and email, with no integration code to write.

• Triggered by order events

  Order placed, payment confirmed or order out for delivery — every step automatically starts the customer message, through the shop's connection to the notifications product.

• SMS + WhatsApp + email

  Order confirmations and reminders across multiple channels, managed from one place on the 4b2b account.

• Connected via API and webhooks

  The store talks to the notifications product over API and webhooks, with no manual integrations.

• GDPR-friendly

  Consent and opt-out handling stay in the notifications product, connected to the data collected in the store.

From warehouse and deliveries to every employee's file

A separate human-resources product in the 4b2b ecosystem. The team behind your 4salefood food shop — kitchen, packing, couriers, customer support — is managed in the HR product: files, timekeeping, shifts and onboarding, on the same account, with no re-entry.

• Your shop team, organized

  Kitchen, courier and customer-support staff get files, contracts and timekeeping in the HR product, with no parallel spreadsheets.

• Shifts for the busy season

  Plan shifts for peak periods — weekends, holidays, events — directly in the HR product connected to the shared 4b2b account.

• Connected via API

  The shop and the HR product exchange data over API, with no hand-written integrations.

• On the same 4b2b account

  Turn on HR on the account you launched the food shop with — no separate provider, no re-onboarding.

Table reservations and order pickup, booked online

A separate bookings product in the 4b2b ecosystem. The booking widget mounts directly on your 4salefood food shop — for table reservations, order pickup slots or event catering — and every new booking flows on to notifications, invoicing and payments.

• Booking widget in the shop

  Customers reserve a table or pick their order-pickup slot right on your 4salefood food shop, without leaving the page.

• Reminders via notifications

  Confirmations and reminders go out through the connected notifications product to cut no-shows.

• Connected via API

  Bookings sync with the rest of the ecosystem over API, on the same 4b2b account.

• Pay online at booking

  Collecting a deposit at booking time runs through the ecosystem's payments integration, connected to the store.

The campaigns that bring orders, tracked and optimized automatically

A separate digital-marketing product in the 4b2b ecosystem. Your 4salefood food shop sends leads and orders straight into the marketing product, where Google, Meta and Google Shopping campaigns are tracked, scored and optimized — with no manual export.

• Leads and orders from the shop

  Every submitted form and every order from your 4salefood food shop lands directly in the marketing product.

• Nurturing and abandoned carts

  Automated sequences over email and SMS, triggered by customer behavior — including abandoned-cart recovery.

• Connected via API

  The store and the marketing product exchange data over API, on the same 4b2b account.

• Campaign attribution

  See in one view which campaign brought the order in your store and what revenue it generated.